(Sorry, this is an old post which is automatically translated from Dutch to (D) English by Google Translate/SDL)
If I somewhere well well in am is optimize the over-of a website. That sounds would say negative you, was now not as an A) this not the intention, is B) the observed, is C) it again a stiff experience and solved will become D) this naturally, is the intention at least that;).
After a complete re-design and removal of provider of 1 of my largest websites (60,000 uniquely / 700,000 views) appeared it that my SEO skills the good did, however appeared the items, that already good scored for the re-design, now by the optimalisatie blow over-optimized to be, time for a step back!
The tips that I your will give stand below processes in what information the I obtained after a shorten stiff research or from own experience. As you see in the screenshot up here gives Google about 2.5 million results as you seek on ‘Google 950′, but who looks now further then the first 30 (euh 10…).
As tells Wouter for instance that you normally must wait and that it self then by itself solved, just shorten said of my side. Unfortunately am I not so patient, believe I also not that sites just again higher tendrils and go I no 6 months wait. Well well that he unique content names, unfortunately stretch an own publisher it not in (that is where the most content of my own site on directed is). Also the tips of Patrick have been directed unfortunately a little bit on reset your computer and try it yet once. I was all even fearfully that Dutch blogs not further come then this, but fortunately has CHAPTER42 well a little useful ideas and affirm they my introduction over the idea that over-optimalisatie not negative needed to be.
Are the tips prevent in the rear really also what standard, or I do now normally too with difficulty? Good I will her is a number on a row set, unfortunately remain they rather standard (until now closed), maarja so difficult is SEM/SEO thus now also again not!
- Care for unique content
- Design for visitors
- Care for a good website structure (a good theming and archiving)
- Optimize keywords on a natural manner (use related words)
- Get relevant and waardevolle inbound links
On Threadwatch, Digitalghost of ‘My Site Sucks Axes And Google Just Figured It speaks Out’ in the article over Google’s mostly occurring penalty. I do not know or you also immediately the stab in your heart feel, but I would speak rather of ‘My Site Rocks and I Fucked plain fizzy Drink My SEO’, also not pleasant, but the truths is hard.
Google Gods Measured talk Cutts over the 30 / 950 penalty
After the comments of Measures Cutt go I again further at the same time a post on Webmasterworld that this penalty also discuss, but da’s for men that times over have, considering the enormous rags text well an aardigde discussion otherwise.,. As comes there a new (comparable) row of tips by.
- Care for valide and clean (HTML-) code.
- Investigation present (possible double) content
- Try on-way direct left (with the right anchor text) to get to the content
- Do not use surplus paid left on your site
- Check your competitors or they no content of your gekopieerd have
- Avoided pages with equal Title tags or with many agreements (also in the content).
- Avoided left to bad sites (or dead person left) and verify some reciprocal links, possibly link they already no longer to you.
- Care for links from related sites that NOT in the top 100 of Google stand for the concerning keywords (the keywords that optimized have on the concerning page
A part of the tips come from the comment of Measures of Cut’s over this over optimalization penalty. A beautiful remark over Phrase Based optimization (lung tail, multiple keywords) state in a
Other article on Seroundtable by which indicated becomes not only over optimalisatie of keywords to prevent, but also that of multiple keywords or theming (latent symantic indexing).
Finally yet what misunderstandings around these ‘penalty’, perhaps you have there self yet more.
- It is no penalty, remains climb you after all and stand sometimes your by itself defense in the top. Only definitive defense in the top to remain is well what energy necessary.
- Your entire site do not gets can go a penalty, it only round 1 page (probably in your eyes well an important page)
- Do not take surplus measures in 1 turn. (Here) Optimize in steps with large tussenpauzes so that you not again over-optimaliseerd or walk to nought does through new decisions (think of certainly a number soak until 2 months)
- Your pagerank is not to change necessary. My page has a PR of 3, and the positions fluctuate from the top 10, the top 30 till at page 11 (either the + 30 and +950/1000 drop off).
Finally can we conclude that we just a step back must do in our SEO urge. The users more centrally put and optimize our pages of users, not missing machines. Did only surreptitiously we know this everything really already?
Hopefully you can do with this information more at your own results. As soon as I self results have will after the implementing of these tips I my results place in a new article here on The Internet Marketeer. NL.
